Like & Subscribe from Natalie Jarvey

Like & Subscribe from Natalie Jarvey

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Golf’s Big Swing: YouTube, Gen Z & Creators Over Country Clubs
A deep dive into how the sport is reinventing itself for younger fans — and why media companies, investors & the PGA Tour are paying attention
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Natalie Jarvey
2025 Creator Boom: Deal Report, Key Trends & Where the Money’s Flowing
As digital stars take audience and ad dollars, my half-year check-in reveals who's writing big checks, where investment & opportunity are and what’s…
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Natalie Jarvey
YouTube's Top Ghost Hunters' Big Bet on $52B Experience Economy
My exclusive look at Sam and Colby's L.A. escape room as immersive entertainment explodes — and a new front for creator cash opens
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Natalie Jarvey

June 2025

SCOOP: Leaked Spotify Deck Reveals Big Video Push — and Raid on YouTube
Forget podcasts: The music platform is promising money and marketing for top creators, and I have the numbers
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Natalie Jarvey
SCOOP: Leaked Spotify Deck Reveals Big Video Push — and Raid on YouTube
Forget podcasts: The music platform is promising money and marketing for top creators, and I have the numbers
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Natalie Jarvey
Coup on the Croisette: Creators, Brands & the Gen Z Remix of Entertainment
At Cannes Lions, it is follow the money — and attention — as faces that turn heads are a long way from the studio lot (even if some still covet…
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Natalie Jarvey
Cannes Lions 'Tipping Point': Creators & Brands Matchmake for $185B Ad Spend
I talk to execs at YouTube, MediaLink & more as digital programming overtakes traditional media spend for the first time and influencers cool on one-off…
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Natalie Jarvey
Join Creator Jake Shane and UTA Chairman Paul Wachter for an Exclusive Fireside Chat at Cannes Lions 6.17
Inside Substack Writers' Civil War: Glennon Doyle, 'Gentrification' & Stars
I talk to co-founder Hamish McKenzie, who calls some OGs' bubbling outrage over a blitz of big names a 'scarcity mindset'
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Natalie Jarvey
Microdramas are Minting New Six-Figure Careers: 'Faster You Can Get in, the Better'
SCOOP: A Luigi Mangione drama drops next; the genre's top exec and star on how writers, actors, agents can tap into a (non-union) $5B Gold Rush
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Elaine Low
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Natalie Jarvey
Microdramas are Minting New Six-Figure Careers: 'Faster You Can Get in, the Better'
SCOOP: A Luigi Mangione drama drops next; the genre's top exec and star on how writers, actors, agents can tap into a (non-union) $5B Gold Rush
 • 
Elaine Low
 and 
Natalie Jarvey
Marc Maron is Done — and He’s Not Alone: 'We’re Tired, We’re Burnt Out'
I talk to podcasters, video talent and reps about strategy for pulling the plug without cutting off all the cash. Plus: exclusive Rhett & Link deal news
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Natalie Jarvey
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